Email To Orders
Email to Orders: A Guide to Customizing and Sending Email Blast to Orders
The Email to Orders feature in EventNook allows event organizers to easily send email blast with customized emails to all primary contacts of each registration or ticket buyer.
Options to Send to Different Groups
EventNook’s Email to Orders feature gives you the flexibility to communicate with specific groups of attendees based on the status of their orders. You can select from the following groups:
Approved Orders: Send emails to attendees whose orders have been confirmed.
Pending Orders: Target attendees whose registrations are still awaiting approval or payment.
Canceled Orders: Notify attendees in bulk whose orders have been canceled.
In addition, if you are handling Group Registrations, you can choose to CC other attendees included in the group registration to ensure they also receive important event details.
Customization Options
1. Email Display Name and Reply-To Address
Email From Name: Customize the display name that appears as the sender of the email. This is useful if you want to make sure your emails look more personalized, such as coming from "Global Innovation Summit Team" rather than a generic email address.
Reply To: Specify the email address where replies will be directed. This ensures that any follow-up queries from attendees are sent to the right contact.
2. Custom Subject Line
You can craft a subject line that includes personalized information using mail merge. For example:
Email Subject Example: Confirmed Guest - (#{{order.orderNo}}) - Global Innovation Summit This subject line will automatically pull the attendee’s order number into the email subject, making it relevant and personalized.
3. Custom Email Banner and Content
Custom Email Banner: Upload a custom banner at the top of your email to match the branding of your event. This is great for reinforcing your event's visual identity.
Custom Content: Tailor the body of the email with relevant details and personalized information. Use mail merge fields to insert details such as:
First Name: {{order.firstName}}
QR Code for check-in
Attendee Details, such as name, ticket type, and seat number
Registration Summary, providing an overview of the attendee's order
About Event section, where you can add key event details and schedules
Mail Merge Fields in Subject and Email Content
The mail merge feature enables dynamic insertion of attendee-specific data in both the subject line and email body. Here are some common mail merge fields you can use:
Subject Example:
Confirmed Guest - (#{{order.orderNo}}) - Global Innovation Summit
Content Example:
Add QR Code For Check-in
To learn different ways to add a personalized QR Code to the Email To Order or Order Confirmation Email, check out this article Ticket QR Code in Email.
Including Important Sections
Here are additional sections you can include in your emails:
QR Code Section: Add a scannable QR code to help attendees check in at the event.
Attendee Details: Include key information about each attendee’s order, such as the ticket type, seat number, and any preferences.
Registration Summary: Provide a summary of the attendee's order, including what they purchased and how much they paid.
About Event: Add important event information, such as the event schedule, location, and any special instructions or guidelines.
Scheduling and Drafting Emails
You have flexibility in when to send out your emails:
Send Immediately: The email will be sent to the selected group right away.
Schedule for Later: Choose a specific date and time to send the email. This is ideal if you want to plan ahead for reminders or follow-up communication.
Save as Draft: If you need more time to perfect your message, you can save your email as a draft and come back to edit it later.
Best Practices
Use Mail Merge Effectively: Personalization is key to increasing engagement. Use the attendee’s name and order details in the subject line and body to make the email feel personal.
Test Before Sending: Always test your email by sending a preview to yourself or a colleague to ensure everything looks correct. Check out How to Send a Test Email Test Email To Order.
Brand Your Emails: Use a custom banner and consistent branding to make your communication feel cohesive with the rest of your event materials.
FAQ
Q: Is there a limit to the number of email blasts that can be sent using Email to Orders?
A: Yes, by default, event organizers can send up to 20 email blasts per event. If you need to send more, please contact the EventNook team for assistance.
Last updated
Was this helpful?